Behind every great brand is a great story, but that great story isn’t always told well, or told at all. Mary Kincaid has mastered the art of not only telling those stories, but teaching business leaders how to build a narrative and master the delivery to create a moment where the story is not just heard but felt. In this session, Mary will talk about the power of storytelling in business and its ability to build trust, connection and confidence among employees, vendors, investors and customers.